Graphic Design Tips

AI can generate a logo in seconds, but when it comes to meaningful branding, strategy and storytelling matter. Here’s a side-by-side look at AI logos versus designer-created logos — and why the human touch wins every time.

Not sure which logo file type to use for web, social, or print? This guide breaks down PNG, JPG, SVG, EPS, PDF, and AI files so you always send the right one.

Stop wasting time changing colors one by one in Illustrator. Learn how to use the Recolor Artwork tool to update your designs in under 10 seconds.

A logo is just the starting point of your brand, but a full brand identity brings your business to life. In this post, I break down the difference between having only a logo and building a complete identity system, with real design examples to show how fonts, colors, and visuals work together to create consistency and recognition. If you’ve ever wondered why your brand feels incomplete, this will give you the clarity (and inspiration) you need.

From playful scripts to retro-inspired serifs, these five feminine fonts are my go-to choices when I want a design that feels elevated, warm, and full of personality.

Feeling like your design is missing something? These 3 easy tips can take your graphics from cluttered and confusing to clean and scroll-stopping — no pro tools required.

Design not quite hitting the mark? I’m breaking down three mistakes I see all the time — plus how to clean them up for more polished, pro-looking visuals.